Self confessed trainer addict (and producer/DJ) Mark Ronson is collaborating with Gucci to design limited edition trainers for their new concept ‘Gucci Icon – Temporary’.
‘Gucci Icon – Temporary’ has been created by Gucci’s creative Director Frida Giannini. It is a ‘pop-up’ trainer store that is set to travel the world stopping in locations such as Paris, London, New York, Tokyo and Berlin, remaining in each city for just a few weeks.
The store will stock all 18 of the Gucci/Ronson trainer designs, 16 for men, 2 for women, which were inspired by each of the cities due to be visited.
Gucci’s iconic GG logo and famous red and green stripe has been incorporated by Frida Giannini in the new trainer designs. It will be interesting to see Ronson’s contribution.
‘I spent many, many years as an avid sneaker collector, so I wanted to make sure these Gucci shoes were truly special from an aesthetic and collectable point of view,’ he commented to – http://www.wwd.com/ WWD .
– Louise @ Models Direct