One of the great thing about assignments at Models Direct is that every so often there is one that makes everyone involved feel like they’re doing their bit for a good cause.
This was the case with one assignment with Adrenaline Creative, a Cambridge and Peterborough-based design and marketing agency. Their client was Breasthealth UK, a private clinic striving to make more women aware of breast cancer and screening services, offering help, advice and support.
Adrenaline Creative were looking for a model to feature in a video about infrared scans and DNA testing for the website and would have to be comfortable performing a self-examination in front of the camera.
The model chosen was 45-year-old Carolyn, who said the best thing about it was that it was for a good cause, as well as finding it exciting to have the responsibility of being the main person in the video.
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